Keywords
Public policy, policy communication, implementation, social protection, socil security
Document Type
Article
Abstract
Policy makers and implementers need to consider a good communication strategy as an instrument to support effective policy implementation. This article aims to analyze policy communication in the implementation of Social Security Target Families in Yogyakarta City. The research design used is descriptive qualitative. The results showed that the process of delivering information, clarity of information, and consistency of information have been able to support the successful implementation of the policy. Submission of information to policy implementers has been carried out through regular coordination meetings. Meanwhile, the delivery of information to the target group is carried out through socialization through television media and mass media coverage. The understanding and competence of policy implementers in their duties also supports this process. Clarity of information on policy implementation has been determined in the regulations that guide program implementation. One of them is the use of seven aspects and sixteen parameters in program data collection. In addition, it has also involved the community in the process, although there are still issues of likes and dislikes in data collection. The consistent application of regulations, orders, and information has also made it easier for implementers to apply policies in the field.
First Page
141
Last Page
168
Page Range
141-168
Issue
1
Volume
52
Digital Object Identifier (DOI)
10.21831/informasi.v52i1.50735
Source
50735
Recommended Citation
Ahdiyana, M., & Sukmawati, A. D. (2022). Policy communication in the implementation of the Keluarga Sasaran Jaminan Perlindungan Sosial program in the City of Yogyakarta. Informasi, 52(1), 141-168. https://doi.org/10.21831/informasi.v52i1.50735
References
Agustino, L. (2006). Dasar-dasar kebijakan publik. CV Alfabeta.
Anggara, S. (2014). Kebijakan publik. Pengantar. Pustaka Setia.
Anderson, J. E. (2003). Public policymaking: An introduction. Houghton Mifflin Company, pp. 1 - 34. Accessed http://www.kropfpolisci.com/public.policy.anderson.pdf
Barberio, V., Kuric, I., Mollona, E., & Pareschi, L. (2020). The use of social media in EU policy communication and implications for the emergence of a European public sphere. Investigaciones Regionales, 2020 (46).
Canary, Heather. E., Blevins, M., & Ghorbani, S. S. (2015). Organizational policy communication research: Challenges, discoveries, and future directions. Communication Reports, 28(1). https://doi.org/10.1080/08934215.2013.865063
Canary, Heather E, & Taylor, Julie L. (2020). Policy communication. Engaging multiplicity. Chapter 37. Editor: Mary John O'Hair. April. https://doi.org/10.1002/9781119399926.ch37
Cline, K. D. (2000). Defining the implementation problem: Organizational management versus cooperation. Journal of Public Administration Research and Theory, 10(3), 551-571. https://doi.org/10.1093/oxfordjournals .jpart.a024281
Creswell, J. W. (2016). Research design, pendekatan metode kualitatif, kuantitaif, dan campuran. 4th Ed. Pustaka Pelajar.
Dunn, William N. (2017). Public policy analysis: an integrated approach. Routledge. Sixth Edition. Accessed https://accord.edu.so/course/material/public-policy-and-analysis-480/pdf_content
D'Acunto, F., Hoang, D., Paloviita, M., & Weber, M. (2021). Effective policy communication: Targets versus instruments. SSRN Electronic Journal. https://doi.org/10.2139/ssrn.3764722
Edward III, George C. (1980). Implementing public policy. Congressional Quarterly Press.
Engkus, E. (2020). Komunikasi kebijakan bantuan pangan nontunai melalui E-Warong. Jurnal Penelitian Komunikasi, 23(1). https://doi.org/10.20422/jpk.v23i1.677
Flor, A.G. (1991). Development communication and the policy sciences. Journal of Development Communication. December 1991. Asian Institute of Development Communication (Kuala Lumpur) https://www.academia.edu/578845/Development_Communication_and_the_Policy_Sciences
Friedrich, C. J. (2000). Public policy and the nature of administrative responsibility. The Science of Public Policy.
Grindle, M. S. (1980). Politics and policy implementation in the third world. Princeton University Press. 310 pp. https://doi.org/10.1002/pad.4230020308
Handoyo, E. (2012). Kebijakan publik. Widya Karya.
Hill, M., & Peter Hupe (2006). Implementing public policy. Sage Publication. 231 pp. http://dx.doi.org/10.1017/S0047279403227288
Kala, K., Bolia, N. B., & Sushil. (2020). Waste management communication policy for effective citizen awareness. Journal of Policy Modeling, 42(3). https://doi.org/10.1016/j.jpolmod.2020.01.012
Kamil, I. (2018). Peran komunikasi pemerintahan dalam penanganan lingkungan kumuh. Mediator: Jurnal Komunikasi, 11(1), 129-139. https://doi.org/10.29313/mediator.v11i1.3322
König, P. D. (2021). A magic bullet in policy communication? On the ambiguous use of framing in policy research. Policy Studies, 42(1). https://doi.org/10.1080/01442872.2019.1581153
Lester, J. P., & Joseph Stewart. (2000). Public policy: an evolutionary approach (Third Ed). Boston Wadsworth Thomson Learning
Luqman, Y., Sumardjo, S., Sarwoprasodjo, S., & Tambunan, A. H. (2017). Solusi menuju konvergensi arah komunikasi kebijakan publik dalam rangka antisipasi krisis energi. Jurnal Ilmu Komunikasi, 15(2). https://doi.org/10.31315/jik.v15i2.2161
Mazmanian, Daniel A and Paul A. Sabatier. (1983). Implementation and public policy. Scott Foresman and Company.
Miles, M.B, Huberman, A.M, & Saldana, J. (2014). Qualitative data analysis. A methods sourcebook, Edition 3. Sage Publications. Terjemahan Tjetjep Rohindi Rohidi, UI-Press.
Mukhtar. (2013). Metode praktis penelitian deskriptif kualitatif. GP Press Group.
Pricahyadi, M., & Ramadani, T. (2019). Strategi komunikasi kebijakan pemerintah Provinsi DKI Jakarta pada Peraturan Gubernur Nomor 110 Tahun 2018. Jurnal Ilmu Administrasi: Media Pengembangan Ilmu Dan Praktek Administrasi, 16(1). https://doi.org/10.31113/jia.v16i1.222
Quy, H., & Ha, T. T. (2018). An empirical assessment of public policy communications in Central Region of Vietnam. Modern Economy, 09(12). https://doi.org/10.4236/me.2018.912128
Ripley, R. B., & Grace A. Franklin. (1986). Bureaucracy and policy implementation. 2nd Ed. Chicago III: Dorsey Press.
Sazali, H. S. (2021). Komunikasi kebijakan publik dalam penanggulangan inses di Kecamatan Tanjung Tiram. Inovasi, 18(1). https://doi.org/10.33626/inovasi.v18i1.305
Sugiyono. (2017). Metode penelitian kuantitatif, kualitatif, dan R&D. CV Alfabeta.
Suparno. (2017). Implementasi Kebijakan publik dalam teori dan praktik. Implementasi kebijakan ketahanan pangan Kabupaten Rembang. Dwiputra Pustaka Jaya.
Supriyanto, R. W., dkk. (2014). Perlindungan sosial di Indonesia: Tantangan dan arah ke depan. Bappenas.
Syaripudin, A. F., Nur, T., & Meigawati, D. (2020). Komunikasi kebijakan publik dalam penyelenggaraan reklame di Kota Sukabumi. Publikauma : Jurnal Administrasi Publik Universitas Medan Area, 8(2). Van Meter, D. S. & van Horn, C. E. (1975). The Policy implementation process: a conceptual framework. https://doi.org/10.1177%2F009539977500600404
Wahab, Solihin A. (2014) Analisis kebijakan: dari formulasi ke penyusunan model-model implementasi kebijakan publik. Bumi Aksara.
Wendra, R. May, Afrizal, T., Larasati, E., & Yuniningsih, T. (2020). Policy communication of licensing business swallow's nests in Pekanbaru City. Jurnal Ilmiah Ilmu Administrasi Publik, 10 (2). https://doi.org/10.26858/jiap.v10i2.15516
Yang, J., & Zheng, X. (2022). Government annual report: decision usefulness, information accessibility and policy communication efficiency-observations from 19 Chinese cities. Policy Studies, 43(3). https://doi.org/10.1080/01442872.2020.1724277
Zaenudin, H. N., Sartika, R., & Haryanegara, M. E. A. (2022). The effectiveness of policy communication in promoting #KangPisMan program among university students. Informasi, 51(2). https://doi.org/10.21831/informasi.v51i2.39435
Zulfiningrum, R., Sumardjo, Saleh, A., & Agusta, I. (2019). Komunikasi kebijakan dalam program pengembangan pertanian beras hitam: Analisis NVIVO 11. Jurnal PIKOM (Penelitian Komunikasi Dan Pembangunan), 20 (2).
Badan Pusat Statistik Kota Yogyakarta. (2020). Kemiskinan Kota Yogyakarta 2018-2020. BPS Kota Yogyakarta. Accessed https://jogjakota.bps.go.id/indicator/154/89/1/kemiskinan-kota-yogyakarta.html
Komunikasi kebijakan lebih penting ketimbang sosialisasi kebijakan. (2021, December 22). Accessed Komunikasi Kebijakan Lebih Penting Ketimbang Sosialisasi Kebijakan - Wawasan Knowledge Sector Initiative (KSI) (ksi-indonesia.org)
Okezone News. (2020, April 30). 53.319 KK Terdampak pandemi di Kota yogyakarta dapat bantuan, ini pembagiannya. Accessed https://news.okezone.com/read/2020/04/30/510/2207137/53-319-kk-terdampak-pandemi-di-kota-yogyakarta-dapat-bantuan-ini-pembagiannya.
Penerapan strategi komunikasi kebijakan yang baik memegang peran kunci bagi efektivitas implementasi kebijakan. (2021, September 10). Accessed https://lan.go.id/?p=6827
Ramadhan, A. (2020, October 12). Dinsos Kota Yogyakarta: pendataan ksjps 2021 terkendala masalah teknis. Tribun Jogja. Accessed https://jogja.tribunnews.com/2020/10/12/dinsos-kota-yogyakarta-pendataan-ksjps-2021-terkendala-masalah-teknis
Republika. (2021, July 23). Penyaluran bansos ditargetkan selesai sebelum 25 Juli. Republika. Accessed https://republika.co.id/berita/daerah/jawa-tengah-diy/qwn4yk380/penyaluran-bansos-ditargetkan-selesai-sebelum-25-juli
Rusqiyati, EA. (2019, July 19). Dinas Sosial Kota Yogyakarta mengapresiasi warga kembalikan KMS. Accessed https://jogja.antaranews.com/berita/386994/dinas-sosial-kota-yogyakarta-mengapresiasi-warga-kembalikan-kms
Rusqiyati, EA. (2020, July 5). Data KSJPS Yogyakarta diupayakan dapat masuk DTKS pusat. Antara News. Accessed https://jogja.antaranews.com/berita/435738/data-ksjps-yogyakarta-diupayakan-dapat-masuk-dtks-pusat
Rusqiyati, EA. (2021, December 3 ). Yogyakarta tetap menggunakan data 2021. Antara News. Accessed https://jogja.antaranews.com/berita/524505/yogyakarta-tetap-menggunakan-data-ksjps-2021-untuk-program-sosial-2022
Wardhani, CM. (2020, July 5). Dinsos Kota Yogya upayakan data KSJPS Masuk ke DTKS Pusat. Tribun Jogja. Accessed https://jogja.tribunnews.com/2020/07/05/dinsos-kota-yogya-upayakan-data-ksjps-masuk-ke-dtks-pusat.
